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#89 – “Y2K, Buying Trends, Best eCommerce Shopping Carts, Goal Tracking Resource, and a BIG Marketing Lesson from Evian Water.”

Episode #89 – “Skynet” ;)


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Websites and Resources for your benefit:

Underground Internet Marketing Seminar (March 2010 in Washington, DC)

Google Trends (Useful research tool)

ProStores Trial (Useful ecommerce shopping cart)

Habit Forge (Get daily reminders to help you stick to your goals)

Other Useful Resources:

Preview the GotBiz WebTV Network (The NEW Place for Unconventional Business Education in 2010)

NiftyClicks (Discover the very latest web tools and resources)

Consult with Andrew (Via telephone, to help your business grow faster)

Buy This Week’s T-Shirt (from National Media Services)

Remember all the fuss about Y2K in 1999? Amazing that was 10 years ago, isn’t it? Well, it’s now a new decade and I’ve got some exciting new features to tell you about for the show.

The other day I went to Costco and I was impressed to see how they’d given so much thought to which products they would feature at this time of year, to tie in with people’s new years resolutions. Can you guess what products filled the front of the store near the entrance? Watch the episode to find out, and don’t forget to see how you can cash in on seasonal trends in your business.

There’s a confusing array of shopping cart software available for ecommerce transactions and there’s no single ‘one size fits all’ product that’s best for every situation. I’ll give you a couple of recommendations in this episode, and if you know of any other good providers, post a comment below.

Setting goals is the easy part – keeping them is the hard part, but this week I show you a new resource that can help you. Intelligently, it gives you a daily nudge to help keep you on track.

Lastly, our big marketing lesson comes from Evian water. I think you’ll be intrigued at the way they sell a product that’s normally free out of our faucet (tap) and manage to charge people $15-$20 for it. The lesson to adapt for your small business is…. well, watch the episode to find out ;)

Let me know your opinion about the topics covered in the show this week – leave your comment below, it’s really easy to do.

Enjoy the show!

Regards,

Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Click on the ‘reply’ button below…

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