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Entries tagged with: help my business
2.0 advertising andrew andrew lock apprentice big idea blog blogging business disney donald trump donny deutsch entrepreneur gtd help helpmybusiness.com internet internet television internet tv lock locke marketing media money my new nifty clicks productivity resources richard branson sales self employed small business small business marketing tech technology tips training tutorial video web website web tv webtv www.helpmybusiness.com#130 – “Noisy TV Ads, Squeeze Page Suggestions, Searching Online Video, and a BIG Marketing Lesson from Homewood Suites Hotels”
Episode #130 – “The One With the Loud TV Ads 
” – Small Business Marketing Tips
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Other Useful Resources for Small Business Marketing:
NiftyClicks (Discover the very latest web tools and resources) Ask a Question (about small business marketing – you could be featured on the show) There’s always a new report coming out on something or other, but I thought you’d relate to this one. TV commercials are annoyingly loud (due to technology which deliberately maximizes the volume as loud as possible without distortion), according to a report based on interviews and a year long study. The aim is for them to jump out at you, but most people switch over to another channel or mute the sound, so the strategy seems to have backfired! Let me know your thoughts in the comments section below. Our question is all about squeeze pages, opt-in pages, whatever you like to call them. Should you reveal the price of your product or service on the squeezepage? Or should you tease the visitor? How long should a squeeze page be? Or should you even use one? With the proliferation of online video, it’s becoming increasingly difficult to find what you need. For search we have Google, and now there’s a search tool for video called Truveo.com. Check it out, it’s great. We stayed at a Homewood Suites hotel in Colorado recently and it was a great experience. Suprisingly, it was something ridiculously simple that made us happy. You can learn from this marketing lesson, I’ll show you how in the episode. As usual, let me know your opinion about the topics covered in the show to help your small business this week – leave your comment below, it’s really easy to do, no registration required. Enjoy the show! Regards, 
Having trouble viewing this week’s episode? Try the QuickTime version.
Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video (just click on the reply button below), you agree to the possibility of having your video shown in a future episode of the show to assist other viewers with their small business marketing.
