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Episode #64 – YouTube, Twitter, and Facebook Merge, $8000 Competition, 4 Secrets to Creating Effective TV Ads, and a BIG Marketing Lesson from DirecTV – “Help! My Business Sucks!” with Andrew Lock

Episode #64 – “I Like to Think Outside the Quadrilateral Parallelogram ;)

Websites and resources mentioned in the show:

Infusion (Download the free guide from Infusion)

Benefits of the Magical Mastermind Group (before entering the competition)

Roboform (hint use coupon code:NEVR1 for 20% off today) (Remembers your login details and passwords for websites)

NiftyClicks (Discover the very latest web tools and resources)

Get a Private Telephone Consultation with me (to Help YOUR Business)

Buy This Week’s T-Shirt (from National Media Services)

A bumper show for you this week…

I talk about how AEG Live turned lemons into lemonade with the Michael Jackson concerts. They stood to lose more than 80 million dollars in ticket sales, (which, incidentally is more than I make in a month ;) ) but they’ve quickly transformed their business in a dramatic way.  Last week, they collected more than 1.6 million names and email addresses of Michael Jackson fans – that is EXTREMELY valuable alone.

My magical mastermind experience has been finalized, and YOU now have an opportunity to be part of the group for the new season from July 2009 for the next 12 months (more details here)

THE COMPETITION

I explain how to enter the competition in this week’s video, and as a reminder here’s the 3 questions you need to answer:

1. What business are you in?

2. What marketing ideas have you learned and implemented from watching the show, and what have the results been?

3. Why are you a good candidate for the Magical Mastermind Experience over the next 12 months?

To enter, post your reply as a comment on this blog (scroll down this page).
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Carlos Menendez wrote and asked for tips about creating an effective TV commercial, so I’m happy to oblige with 4 essential components.

Ever get frustrated at trying to remember your login details and passwords for all the websites you visit?  Worry no longer because I have a very cool nifty click resource for you, and it’s free!

Lastly, DirecTV show us how to expand our business into other areas.  You might be surprised at who they’re attracting as clients for their satellite TV service…

Enjoy the show!

Regards,

merchant account

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