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#141: Standing out from the Crowd, website tweaks, saving money on everyday items, and a BIG marketing lesson from Virgin Media

Episode #141 – “Standing out from the Crowd, website tweaks, saving money on everyday items, and a BIG marketing lesson from Virgin Media.”

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Marketing Related Websites and Resources for your benefit:

SAM Retreat 2011 (live event in Park City, Utah, April 15 & 16, 2011)

Groupon (deal of the day in your local city)

Special offer for Microwave Marketing (get a 50% discount as a viewer of the show)

Other Useful Resources for Small Business Marketing:

NiftyClicks (Discover the very latest web tools and resources)

Ask a Question (about small business marketing – you could be featured on the show)

Get Time Tips (more helpful productivity advice from Dave Crenshaw)

Do you subscribe to this show on iTunes, for your iPod, iPhone, iPad, or other MP3 device? If so, you may need to update your subscription, due to some recent iTunes changes. Click the link here to subscribe or update Help! My Business Sucks! on Apple iTunes.

I start this episode by sharing a situation I encountered recently when buying a mount for my plasma TV.  When browsing the local stores, there were many choices, and only one option stood out.  Find out why I bought it, because it’s an interesting marketing principle you can use in your small business.

This week’s viewer question is via video, and relates to how people view your website when they first load the page.  I suggest some tweaks that I hope you can take advantage of in your Internet business.

Do you like saving money? I do, which is why I share a popular resource to enable you to do just that in your local region, on all kinds of products and services.

This week’s BIG marketing lesson is from Virgin Media, a UK company that provides all kinds of utilities under one umbrella.  Their marketing is a shining example of what you SHOULD do when communicating with your customers.  See if you can identify with the obvious mistake that most businesses make by comparison.

As usual, let me know your opinion about the topics covered in the show to help your small business this week – leave your comment below, it’s really easy to do, no registration required.

Enjoy the show!

Regards,

Having trouble viewing this week’s episode? Try the QuickTime version.

Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video (just click on the reply button below), you agree to the possibility of having your video shown in a future episode of the show to assist other viewers with their small business marketing.