Episode #105 – “The Mickey Mouse Episode ”

Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video, you agree to the possibility of having your video shown in a future episode of the show. Click on the ‘reply’ button below…

Episode #99 – “Easily distracted by bright shiny objects…

Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video, you agree to the possibility of having your video shown in a future episode of the show. Click on the ‘reply’ button below…

Episode #76 – “I Hate Attention Seekers…”

Websites and resources mentioned in the show:

Membergate (Grab the FREE Videos)

The Woo Themes (Secret WordPress themes resource)

GotBiz WebTV Network (The NEW Place for Unconventional Business Education)

NiftyClicks (Discover the very latest web tools and resources)

Get a Private Telephone Consultation with me (to Help YOUR Business)

Buy This Week’s T-Shirt (from National Media Services)

4 Cans of Diet Coke exploded in the top of my fridge – did you know that other soda doesn’t do that – just Diet Coke apparently. Consider yourself warned.

Another reminder that everything is marketing (and marketing is everything) with a story about Apple Customer service. I was impressed, and I think you will be too. The image here is from Mark who sent in the story, along with his 3 iPhones.

Is it better to use long copy or a video for a sales website these days? My answer might surprise you. Also, find out the average conversion on a website for cold (PPC) traffic as well as when promoting an offer to a warm list.

Trying to find a decent WordPress theme is sometimes like trying to find a needle in a haystack. Fortunately, I reveal my trusted source for the best wordpress themes. Shhh…don’t tell anyone. Check out lots more Nifty Clicks at http://www.NiftyClicks.com

Finally, a big marketing lesson from Netflix. When my credit card recently declined on an order, they sent me a surprisingly nice email. Maybe you can adapt it for use in your business.

Let me know your opinion about the topics covered in the show this week – leave your comment below, it’s really easy to do.

Enjoy the show!

Regards,

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Episode #71 – “I Do Know It All… I Just Can’t Remember it All at Once”

Websites and resources mentioned in the show:

Infusion (Download the free guide from Infusion)

One Minute Coupon (Creates printable coupons for your website)

NiftyClicks (Discover the very latest web tools and resources)

Get a Private Telephone Consultation with me (to Help YOUR Business)

Buy This Week’s T-Shirt (from National Media Services)

Yep, many of the big airlines are still screwing their own business up with bad customers service, silly charges, and other nonsense. Long time viewer of the show, Meny Hoffman shares his experience about trying to upgrade on Continental. They wanted to charge him a $250 PENALTY for upgrading to a higher class of fare! The extra $1200 is apparently not good enough for greedy Continental Airlines.

United Airlines are still feeling the heat from Dave Carroll, who created the “United Breaks Guitars” video that’s been seen over 5 million times on YouTube already! Dave’s just released video #2, with a new song. It’s great!

Then there’s UPS who are still irritating me no end. They won’t deliver to our new studio address in Salt Lake City because the address isn’t in their computer! Yet USPS and Fedex have no problem. I HATE the “our computer says” type of excuse. Fix it! Computers don’t think for themseves, they do whatever humans tell ‘em to do!

This week’s question is all about the t-shirts I wear on the show. What’s the marketing signifcance? Watch the show to discover the answer.

You can now offer printable coupons on your website, thanks to OneMinteCoupons.com, I’l share that nifty click with you this week, it’s really useful.

I love hearing YOUR succes stories, so keep ‘em coming. You can submit your story using the ‘ask andrew’ link at the top of the page, and you can win an incredible prize, something from my travels

A few weeks ago, JetBlue offered an ‘all you can jet’ pass, valid for a month, and it was a major success. Think about how YOU can challenge the existing pricing model of your industry and offer something different, and better.

GotBiz.tv is officially launching 9-9-09, sign up for free updates and offes at GotBiz.tv. I’m excited to launch this new network for you, and all the shows will be free.

Let me know your opinion about the show – simply write a comment below.

Enjoy the show!

Regards,

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Episode #70 – “Apparently, Common Sense isn’t that Common”

Websites and resources mentioned in the show:

Infusion (Download the free guide from Infusion)

Outsourcing Webinar with John Jonas (replay)

PDF to Word (Converts PDF acrobat documents to editable Word or RTF formats)

NiftyClicks (Discover the very latest web tools and resources)

Get a Private Telephone Consultation with me (to Help YOUR Business)

Buy This Week’s T-Shirt (from National Media Services)

For all those people who can’t figure out how to wrap a towel around themselves, some bright spark has come up with the ‘wearable towel’ – the towel with arm openings! Whatever will they sell next? Is existing towel technology really that hard to figure out?! Check out the promo video in the show, and let me know if YOU would buy one.

There’s a profitable scam going around from “Domain Renewal Group”. They try to get you to renew your existing domains with them, even though you’ve never done business with them before. Watch out for that one!

GotBiz.tv is officially launching 9-9-09, and this week I show you the brand new trailer promoting GotBiz.tv. I’m excited to launch this new network for you, especially as all the shows will be free.

The outsourcing webinar with John Jonas is Wednesday August 26, at 9pm EST – you can view it by here: Outsourcing Webinar

The question this week is all about problem customers. What would you do in the situation described? Let me know by posting a comment below.

I’m impressed with PDFtoWord.com, a free online service that converts PDF files to editable Word or rich text format documents. Very cool.

There’s a new section of the show this week! It’s called ‘Success Stories’ and each week I’ll be featuring someone who has taken positive action from what they’ve learned from the show. You can win a cool prize from my travels – just submit your story using the ‘ask andrew’ link at the top of the page.

The BIG marketing lesson comes from Hyatt hotels who are using social media to engage with their customers – specifically in this example, it’s Twitter. See how you can use the same idea in your business. Look for creative ways to enagage with YOUR customers.

If you’d like to share YOUR favorite little known website, simply write a comment below!

Enjoy the show!

Regards,

Having trouble viewing this video? Try the QuickTime version.

Episode #50 – “I Never Get Tired of Judging People ”

Before I get to the show notes, I just wanted to let you know that in view of the success and popularity of Twitter, all future episodes will be shortened from the current 10 minutes to just 12 seconds long. A recent survey showed that 93.873% of you suffer from Attention Deficit Disorder, so I’m confident that this new format will be much more helpful to you. The new format will be available from today, April 1st.

I’m excited…and I just can’t hide it. For the last 6 months I’ve been working on a new project for YOUR benefit (well sure, I benefit too).

With the success of this show combined with my background in the world of TV production, I’m creating a new WebTV network for entrepreneurs called GotBiz.tv. The theme of the network is ‘business doesn’t have to be boring’ and there’ll be lots of 10 minute, weekly shows on all kinds of subjects that relate to helping you in your business, whatever that might be.

In this episode I’ll give you a tour of the new home of GotBiz.tv, our custom built production studio in Salt Lake City, Utah. We’ve started production on some of the new shows and we plan to launch the network within the next couple of months, so look out for more news on that. Oh, and I’d love to hear about your suggestions for topics for shows. It can be anything you like, just post a comment on the blog and I’ll follow up with you.

The viewer question this time relates to someone who has plenty of visitors to their website, but those visits aren’t translating into sales. This is a problem with conversion, and I explain more about that as well as provide some suggestions on how to improve conversion.

Have you ever had to arrange a meeting for a bunch of people who live in different areas? It’s a pain. I recently discovered a service that makes the process simple and efficient, and I share that with you in this week’s video.

Ah, the ups and downs of eBay. It’s getting to be quite a saga, isn’t it? There’s been more changes in the company in the last year than in the previous 5 years combined, and most of those changes are not good. But eBay is still doing some things right, and the big marketing lesson I feature this time is something that YOU can adapt and benefit from in your business. It relates to how you make customers FEEL about you and your business. Let me know what you think.

Websites and resources mentioned in the show:

EZS3 Service (It’s THE Service I personally use for storing and playing videos on the NiftyClicks.com website)

When Is Good? (Great, free online tool for arranging a mutually agreeable meeting time)

NiftyClicks (discover the very latest web tools and resources)

Get a Private Telephone Consultation with me (to Help YOUR Business)

Microwave Marketing (Your Monthly Business Training System – special low price offer for you)

T-Shirts for the show are supplied by National Media Services (check out their excellent service)

Regards,

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Episode #42 – This week’s show is a special one. I filmed it on location in Disney World, Florida, and may I be so bold as to suggest that I share lots of interesting business lessons from one of the most innovative, forward thinking, and consistently outstanding companies in the world – Disney. I hope you’ll look at the theme parks in a whole new light.

Websites and resources mentioned in the show:

Disney Theme Parks (discover all the Disney theme parks here)

Regards,

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NOTE: I know the pop-up ads are annoying – just click on the ‘x’ on the right hand side to close them.  I’m working on trying to get these removed for you.

Episode #33 - We’re surrounded by bad customer service and this week I prove it to you!  You won’t believe some of the pictures I have to show you.

If you’re working too hard, you might benefit from getting some outsourced help.  But where from, I hear you ask?  Well, I’ll share 3 great resources that’ll definitely help you get more done.

The Nifty Click this time is all about customer service.  It’s your opportunity to give feedback to large companies.  You can also post a question or have a rant.  I’ll reveal this special website in the episode.

Siemens isn’t exactly a sexy company, but they provide a valuable marketing lesson for you.  One of their marketing techniques can be adapted by many other industries for great results.  What do a hearing aid and Concorde have in common?  You’ll soon find out!

Websites mentioned in the show:

Find Any Celebrity (find any celebrity for use in your marketing)

The Florida Seminar (join me in Orlando FL, Jan 23-25th 2009)

AskSunday (general outsourcing needs)

ODesk (skilled designers, programmers etc for projects)

AgentsofValue (full-time web designers etc, based in Phillipines)

NiftyClicks (discover the very latest web tools and resources)

Consultation for YOUR Business (with me, Andrew Lock)

Microwave Marketing Training System (special offer for viewers of this show)

Regards,

Having trouble viewing this video? Try the QuickTime version.