Episode #13 - Cellphone Woes, Back End Sales, How to Choose a Reliable Web Host, and a Marketing Lesson from Zappos.com
July 15, 2008 14 Comments... (Click to add yours!)New to this website? View Episode #1 to bring you up to speed (we don't want you to miss out). Oh, and don't forget to sign up for show updates (top right corner of this page)
Episode #13 -iPhone madness has been sweeping the nation again, this time with the new iPhone 3G. For once, a product that lives up to the hype (IMHBAO - in my humble but accurate opinion). I also mention another unusual cellphone that you might not be familiar with - there’s a great marketing lesson in there too. Let me know what you think of the new trailer for the show, we had a lot of fun putting that together.
The viewer question relates to how to implement back end sales from an ebook product. The Nifty Click relates to how to choose a reliable webhost, and the big lesson comes from online shoe company Zappos.com - keep your wife away from this site, it’s a money pit for women ;). Seriously, what a great online company to model, and I’ll tell you a couple of reasons why.
Resources and websites mentioned in this episode:
Regards,
