Note: If you have questions about how the show is put together and produced, I’ve put together a comprehensive training course for you. Visit: www.StartYourOwnTVShow.com for full details.
Who Is Andrew Lock and What is ‘Help! My Business Sucks!’ All About?
‘Help! My Business Sucks!’ is a free, weekly web TV show that helps entrepreneurs to “get more done and have more fun.” Hosted by maverick marketer Andrew Lock, the show provides plenty of practical marketing tips, big lessons from well known brands, and lots of little known resources that small business owners can use to increase their profits fast. In addition, you’ll learn countless video production tips from Andrews vast experience.
With an irreverent, entertaining, and humorous style, the show has become more popular than a supermodel at a Catholic boarding school.
“…the show has become more popular than
a supermodel at a Catholic boarding school.”
The show has become the #1 most popular marketing WebTV show in the Apple iTunes store, beating well known ‘traditional business training’ competitors like Harvard Business Review, Advertising Age, and Business Week.
As a result of the lessons he’s learned, he’s on a mission to expose traditional marketing techniques as outdated and ineffective. You’ll discover much better ways of promoting your business, to make it stand out from the crowd. You’ll also discover that ‘marketing is everything and everything is marketing’ – a phrase that you’ll hear a lot from Andrew.
Andrew savvy marketing expertise has added literally millions of dollars to the bottom line of countless businesses globally. He’s considered one of the top speakers in the world on the topic of Internet marketing and WebTV shows, and has shared the stage with Donald Trump, Richard Branson, Seth Godin, Brian Tracy, Tony Robbins, Tony Hsieh, and many others.
It all started with potatoes…
As a kid, Andrew challenged every ‘normal’ way of making money that was accepted by all the other kids. While most school age youths were doing a paper round to earn some pocket money, Andrew hated getting up early in the morning so that didn’t seem like a good idea. Besides, he was never one to blindly ‘follow the crowd’ and he knew he could do better, regardless of his young age and inexperience.
One day while traveling on a bus, he overheard some old people complain to each other about not being able to carry bags of potatoes home from the store, and that sparked an idea to create a potato round.
Andrew found a farm that was willing to supply sacks of potatoes and had his parents drive him over to collect them. He then divided the potatoes into small ‘retail’ bags and went from door to door, quickly establishing a little business that earnt him 18-20 times more than his school friends were making with their paper rounds, AND he was able to do it after school, not at 5am in the freezing cold of the British winters.
Andrew comments, “I had no interest in potatoes, but the money was hard to pass by. Actually, I got a lot of satisfaction from helping so many people who couldn’t get out of the house. They really appreciated the service and would frequently pay me more than the asking price. I realized at that point that within reason, price sometimes isn’t an issue. If demand is high and there’s no competition, price is often taken out of the equation. That was one of my earliest marketing lessons at a time when I didn’t even know what marketing was!”
School and Beyond
Understandably at school, Andrew was known by everyone as ‘the entrepreneur’, and quickly won all the top awards for business studies.
Andrew’s first info-product was created at age 14, a guidebook about planning a vacation to Florida theme parks. “This was before desk-top publishing so I used a typewriter to create the guide, and photocopied it to make copies to sell. By today’s standards they looked horrible, but again it taught me that if the information was good, people would overlook presentation (or lack of it).”
Deciding to forgo college, Andrew started a video production business and 22 years on, after producing countless movie projects, commercials, and documentaries, Andrew is a leading consultant.
FAQ (Frequent Andrew Questions)
Yes, I really am from England. No need to accuse me of having a fake British accent (that’s really happened).
No, I’m not an expert TV presenter. I’m just a regular British chap who loves sharing video production and marketing tips.
Yes, the show is different. I’m different. I don’t work or answer to a big corporation. I’m an entrepreneur
helping other entrepreneurs.
No, I’m not able to consider your business proposition. I’m pitched multiple times every week as it is, and I’m
plenty business (and happy) with my own business. Sorry about that, and I wish you every success.
Yes, I am available for speaking engagements at your seminar, workshop, conference, university, or living room.
Send an email to email@example.com with your proposal, and we’ll take it from there. Thanks for asking 😉
Andrew is the author of the following books:
“BIG Lessons from BIG Brands”
“Out Front – Business Building Strategies from the Front Line”
“7 Unconventional Ways to Profit from eBay”
“How to Shoot, Edit & Distribute HDV”
Andrew is co-author of the following books:
“The Phenomenon” with Dan Kennedy
“The Worst Case Business Survival Guide” with Mark Joyner
“Mastering the Art of Success” with Jack Canfield, Mark Victor Hansen, and Les Brown.
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