#143: Local Business Marketing – Secrets to Help Your Small Business Stand Out from the Crowd. Interview with Matthew Perry.

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This is a special interview episode where I interview Matt Perry, an audiologist from the east coast of the States.  We talk about how a local business can stand out from the crowd and increase sales even in a tough economy.

As usual, let me know your opinion about the topics covered in the show to help your small business this week – leave your comment below, it’s really easy to do, no registration required.

Enjoy the show!


Having trouble viewing this week’s episode? Try the QuickTime version.

Feedback / Questions: Send me a message or question about your business, you just need a webcam connected to your computer. It’s fast, easy, and free. Note: You might be famous! In submitting a video (just click on the reply button below), you agree to the possibility of having your video shown in a future episode of the show to assist other viewers with their small business marketing.

18 Responses

  1. I love the way you interview your guest, very direct and full of helpful business questions.
    Getting a perspective from other business owners, in this down economy, who are doing there own online marketing is very valuable, and encouraging to the other businesses owners, struggling to stay open.

    Great episode, Thank you.

  2. Bruce Brodeen says:

    I have to echo that sentiment – it’s important to get a view of the many different types of businesses that out there and navigating through a difficult economic landscape – and are *doing* practical implementation of straightforward, simple & effective ideas.

    The message I take from this? Don’t get down, get doing – more. Then, a bit more.

  3. Andrew –

    Matt’s insights make the seed fopr a great marketing plan for such a local business. Could you entice Matt to share his marketing plan with me (you have my email address)?

    in prospect, Thanks Matt and Andrew!

  4. Ahmad Parvinavin says:

    This show is informative for and helpful for business and the videos are good.

  5. bernd hubl says:

    sad to see no new episodes and no new projects like the gotbiz.tv etc.

  6. Andrew Lock says:


    Thanks for your interest in the show. Just to reassure you, the only reason for the recent sporadic episodes is that I”m traveling extensively around the world to teach a new program for small business owners, so I’m super busy with that right now. There will be plenty of new episodes throughout this year, but the weekly schedule is impossible for me to keep at the moment, thanks for your understanding.



  7. Hi Andrew. This was informative. I too am developing a business that will cater only to my local community. But I need more info and direction because most marketing material is for businesses who want to go global. So, more local marketing / program development info…please. Thanx.

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  9. http://www.youtube.com/watch?v=nJVoYsBym88

    The TESCO way of marketing in Korea.

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